Our vision is to further develop the unique Cathedral Quarter area as a great destination for tourism, culture, creativity, innovation, and business.

Throughout its 5-year term Destination CQ BID will carry out various projects to enhance the Cathedral Quarter area through 4 themes:

Create
Enhancing the trading environment through BID-supported initiatives and pilot projects.

Celebrate
Making the most of our cultural assets.

Invite
Encouraging broad participation through branding, marketing and promotion, and an understanding of the range of target markets including local communities and visitors.

Inspire
Support stakeholders through collective purchasing, advocacy, investment and stimulation of growth.